Welcome to SWF

A Conscious & Bold Promise

Pure organic linen for your home. Printed with low impact dyes and ethically produced in India. European design for your home. All the colors sans the footprint.

Learn More
Conscious & Bold Bulletin
First Issue Out Now
Your Newsletter For All Things Sustainable and Colorful
Read Now


The most beautiful tablecloth I have ever seen. I got this as a present for my mum and will very likely get one for myself, too. It is classy but rough (organic linen), and colorful but subtle. All organic and you can support a small business founded by a woman.


I just received two of the Blue Harem pillow cases! The quality of the linen is superb and the blue is so vibrant, I just love them! I can not wait to get them to our beach house asap where they will be perfect in the "blue room". I might have to order some material to make a bedspread next!


Gorgeous cards that can be used for any occasion-- blank inside so you can decide your message. Thick, proper paper and a shape that is a lot more fun than most standard-sized cards. Colourful and cheery with a sophisticated touch and the perfect post when you want to send flowers but....can't.